Qualifio 

Data collection & interactive marketing campaign creation made easy

WHAT

Qualifio was founded in Belgium in 2011, with a passion for empowering people with the right tools and the desire to offer an innovative way to do marketing. 
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More than +400 brands and media use Qualifio on a daily basis all across Europe. We have a strong presence especially in the Nordics, DACH, France, Spain, Belgium and The Netherlands. Some of the brands and media that have trusted us are Nestlé, Bonnier publications, Egmont Publishing, Nordic entertainment group.
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We enable bands’ sponsor and activation teams to increase their fan engagement, capture fan data and partner leads thanks to interactive content. Nowadays, the largest problem of sports and event sponsors is the constant risk of empty stadiums, event cancellations, incomplete seasons,
etc. Secondly, sponsorship budgets are decreasing more and more, it’s like dividing up a smaller pie when everybody is hungry. Therefore, by focusing on capturing fan data and partner leads, the right holder can offer concrete value to marketing teams.
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This is what led us to start the Qualifio adventure! Contact us if you want your fans to fall for your brand. 

HOW

Qualifio helps companies break silos in their data collection strategy: it is a flexible and powerful online platform that enables publishers, brands and rights holders (e.g. club and federations) to easily create and publish viral interactions on websites, mobile apps and social networks.
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Quizzes, polls, tests, games, multimedia galleries and other innovative formats allow them to engage, grow and qualify their digital audiences, you´ll be able to choose among +50 different formats.
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​Qualifio enables marketing, sponsor and activation teams to build and publish a wide array of interactions, in record time and at a reduced cost, with no IT knowledge required.

The impact of using interactivity is
  • Grow the fan community
  • Built audience loyalty and generate engagement
  • Improve your brand visibility
  • Collect first-party data and enrich the CRM & DMP
  • Segment and qualify your database
  • Monetize your audience 
  • Easily launch multiple actions across all your digital channels
  • Boost your web KPI​​
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You can integrate Qualifio with your favourite marketing and data management tools; CRM, DMP, CDP, CMS, Analytics and more. That will allow you to manage your data in a 360º strategy and make the most out of your marketing, social, editorial and sales efforts. 

 

CREATE 
​Select from over 50 formats and customise your campaign, no technical skills required.
PUBLISH
Publish your campaign in one click on your websites, mobile apps, social networks or dedicated minisite.
COLLECT OPT-INS & DATA 
Run GDPR-compliant data collection campaigns thanks to a set of dedicated features.
GET RESULTS
Visualise and extract profiles collected and campaigns statistics in real time.
 SEGMENT & MONETISE
Connect the platform to your marketing & data collection tools (CRM, DMP, SSO, email, automation, Analytics, etc.) to leverage your data.

MERE INFO

Er du interesseret i at høre mere om qualifio, og hvordan du kan bruge SPOT:ON TECH til at komme videre?
Så kontakt os nu og lad os hjælpe dig videre.​
Lars Gjøls-Andersen
[email protected]
T: 23 34 80 20​
Claus Gersdorff
[email protected]
T: 20 22 20 26
Se qualifio web-site her.